In the face of a crisis, the answer is always at our fingertips which, in today’s world, can be meant quite literally because all we have to do is type out our problem on Google, and Google will provide us with thousands of answers to choose from.
Now, suppose you are the one coming up with a solution; think about how you can make yours seem better than the rest, so people would be bound to choose your solution.
The same things should be kept in mind while making a website available for a user. It should be user-friendly and easy to navigate so that the answers are easily found.
There are a few things that need to be remembered and incorporated into your website at all costs to ensure they are popular and are being benefited from.
Communicate with your users
Your website may have all the necessary products, but your customers may still not be satisfied with them. This will lead to loss of profit and popularity.
To avoid this, interact with your users and customers, get to know their experiences, and ask them to leave reviews. Constructive criticism is meant to be taken seriously and worked upon.
The interface should be easy to handle and navigate through. Thus, read customer suggestions and opinions, try to find out if they are facing any issue while learning or using the interface, and always strive to improve.
Specify how the website should be used
Different apps and websites employ different methods on how you use them. For example, you need to double-tap on an Instagram picture to like it, but you have to tap or long-press and choose a reaction for the same thing on Facebook.
Thus, if your website targets an audience of older age groups, then make sure the navigation is not too complicated. If it will only be used for literary purposes, then keyboard shortcuts must be included.
Install confirmation windows and highlight important buttons
In some cases, we are in such a hurry that we end up clicking the wrong button. It may also happen that a button is clicked due to its misrepresentation.
Thus, always make sure that a confirmation window pops up before every important step. This would ensure that a major mistake is not committed. It is also advised to highlight the buttons in a way that would indicate their function to avoid confusion.
Provide appropriate responses
A website would be more popular among users if its interface is interactive. It would be extremely boring and dissatisfying to be on a website that does not respond to its customers.
Hence, build a website that acknowledges a user while they are using it. For example, Amazon uses a cute picture of a dog to stall the time when the internet is slow. In this way, you can make your website seem more interesting.
Set the format of the website carefully
To steer clear from blunders, make sure that all the necessary buttons are prominent and cannot be missed under any circumstances. Place other less important options in the corners.
As the popular saying goes, change is the only constant, but this may not be a good idea here. This is because people find it difficult to get out of their comfort zone. Hence, changing the user interface of a website would only invite discontent in the users’ minds.
But, if you think changing the format would improve the interface of the website and prove to be even more beneficial to its users, then you must go for it.